The Google Optimize Alternative

Looking for a Google Optimize alternative? Meet Fibr AI

Google Optimize offered a simple start to experimentation, but with its sunset in 2023 and limited features, marketers need something smarter. Fibr AI is that upgrade, an AI-powered engine for real-time personalization, automated testing, and faster growth.

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[Image: google optimize alternative] An animated graphic on a white grid background showing a magnifying glass moving across a blurred Google Optimize logo. As the magnifying glass passes over the blurred text, it reveals the clear logo and brand name for fibr.ai. Text in image: fibr.ai, Google Optimize

Preferred by 100+ employees of fast-growing companies

  • Company logo for DesignCafe featuring a teal icon on the left that combines the letter 'D' with the silhouette of a house gable. To the right, the brand name and slogan are displayed in a tan, sans-serif font against a solid black background. Text in image: DESIGNCAFE MORE ROOM FOR JOY
  • The Pulse brand logo featuring a stylized maroon icon composed of three rounded, interlocking shapes forming an abstract lowercase "p" or an upward-pointing arrow. The icon is followed by the word "Pulse" in a clean, dark gray sans-serif typeface against a solid black background. Text in image: Pulse
  • Corporate logo for Infillion on a black background, featuring a circular icon on the left composed of thin, radial lines that create a shutter-like or iris effect. To the right, the brand name is displayed in a bold, sans-serif typeface above the smaller tagline "KNOW BEYOND." Text in image: INFILLION KNOW BEYOND
  • Corporate logo for Vestwell featuring a gold shield icon containing a black capital letter "V" on the left. To the right, the brand name "Vestwell" is written in a bold, dark navy blue sans-serif typeface against a black background. Text in image: V Vestwell
  • Logo for LeapFinance featuring dark blue text and a geometric icon on a black background. The icon to the left of the text is a hexagonal frame containing a stylized cube or open book shape. Text in image: LeapFinance
  • Logotype for the college admissions testing organization ACT, featuring bold, sans-serif coral-pink lettering on a solid black background. The letter "A" is stylized as a sharp triangle with a smaller triangular negative space cut out at the base. Text in image: ACT
  • Logo for Star Health Insurance featuring a blue outline of a five-pointed star to the left of the word "STAR," which is rendered in a bold, blue font with horizontal stripes. Below the company name is the tagline "Personal & Caring" in grey, and to the right of a vertical divider are the words "Health Insurance" stacked vertically. A blue banner at the bottom contains the phrase "The Health Insurance Specialist" in white italicized text. Text in image: STAR Personal & Caring | Health Insurance. The Health Insurance Specialist.
  • A stylized, thick-stroked typographic logo for Gryfyn in dark grey against a black background. The lowercase letters feature colorful geometric accents: an orange sunburst in the "g," yellow and green four-pointed stars above the "y"s, and a blue circle resembling an eye inside the "n." Text in image: gryfyn
  • Logo for the Indian food delivery platform Swiggy, featuring an orange map pin icon containing a stylized negative-space letter "S" next to the brand name in bold orange capital letters on a black background. Text in image: SWIGGY
  • A solid, uniform black rectangular banner. The image contains no visual details, gradients, or patterns.
  • The wordmark logo for DrinkPrime, featuring the brand name in a lowercase, rounded sans-serif font. The text is a vibrant indigo blue set against a solid black background, with distinctive hooked terminals on the vertical stems of the letters 'd', 'k', and 'p'. Text in image: drink prime
  • Logo for Gameskraft featuring a stylized, thin-outline "G" inside a circle with a small teal square accent at the top right. To the right of the symbol is the company name written in a modern, lowercase sans-serif font with a thin white outline. Text in image: Gameskraft
  • A square logo icon with rounded corners in dark teal, featuring a white network diagram in the center. The diagram consists of a central hub node connected by lines to five peripheral nodes, resembling a star topology.
  • A wide, black rectangular banner featuring a blue geometric logo on the far right. The logo consists of nested, angular shapes resembling a stylized 3D cube or an upward-pointing arrow with a small black square in the center.
  • A horizontal logo featuring an icon of overlapping vibrant circles in orange, yellow, and blue, followed by the word ".CODES" in a bold, sans-serif gray typeface against a black background. Text in image: .CODES
  • A logo featuring a blue "less than" bracket symbol (<) positioned to the left of a vibrant magenta capital letter "C" against a black background. Text in image: <C
  • The horizontal FitBudd logo features a stylized orange and yellow flame icon on the left, followed by the brand name in a clean, dark grey sans-serif typeface. The entire logo is set against a solid black background. Text in image: fitbudd
  • Logo for Cloud Ace featuring a blue outline of a cloud with a stylized letter "A" integrated into the left side of the cloud's shape. The brand name "Cloud Ace" is written in a sans-serif blue font underneath the cloud graphic against a black background. Text in image: A Cloud Ace
  • Logo for BARIENDO featuring a gold abstract icon of a stylized human figure or a lowercase 'b' with a circular body on the left. The brand name is written to the right in a bold, sans-serif, dark navy blue font against a solid black background. Text in image: BARIENDO
  • Logo for Medfin featuring bold, blue sans-serif lettering on a black background. The letter "E" is stylized with a small black medical cross symbol integrated into its negative space on the left side. Text in image: MEDFIN

Why choose FIBR AI over Google Optimize?

Google Optimize was free—but limited. Fibr is built to replace not just Optimize, but your need for analysts, developers, and slow iteration cycles. With always-on optimization, AI-powered insights, and full marketing stack integrations, Fibr turns experimentation into a fully automated growth loop.

Google Optimize

Full Martech Stack Integration

Connects seamlessly with analytics, CRM, CDP, and ad platforms.

AI-Enhanced Analytics

Real-time insights with machine learning-based recommendations.

Low-Lift Campaign Management

Automate workflows and reduce manual team effort.

No tech team needed

Launch experiments without developer support.

Syncs across platforms

Enterprise-Grade Data Security

Built-in GDPR, CPRA compliance and protection.

Industry-Aware AI Training

Pre-trained on vertical-specific conversion patterns.

Brand-Aware Content Generation

Ensures tone, voice, and language match brand.

Real-Time Behavioral Targeting

Personalize experiences on live user intent.

AI-Driven Journey Insights

Detects conversion drop-offs through behavior analysis.

Ad-to-Landing Personalization

Aligns page content with ad campaign content..

Built-in Approval Workflows

Automated legal and brand guardrails.

AI Audience Ideation

Suggests content and experience paths by segment.

Autonomous Test Hypotheses

AI generates and scales experiments intelligently.

AI Performance Optimization

Enhances speed, UX, and engagement automatically.

Instant Copy Generation

Creates channel-specific, high-converting copy variants.

Automated Visual Variant Generation

Suggests emotional, performance-tuned images.

Self-Learning AI Planning

Refines strategies based on historical test data.

Real-Time Experience Personalization

Adjusts content mid-session per user signals.

AI-Led Test Execution

Set and scale test variants with minimal oversight.

Continuous AI Monitoring

Real-time variant monitoring and optimization.

AI Landing Page Builder

Auto-generates and adapts high-conversion landing pages.

Massive Scale Experimentation

Run 100x more tests with AI-led flow.

Feedback-Driven Optimization

Adjusts experiences based on conversion signals.

24/7 UX Monitoring

AI alerts and fixes speed and stability issues.

Unified Data Ecosystem

Full connectivity between campaign tools and analytics.

Zero-Lag Personalization

Fast-loading, flicker-free content delivery.

Hands-Free Campaign Scaling

AI runs and expands winning experiments.

No-Headcount Growth

Scale optimization without hiring more team members.

AI Performance Loops

Continuous refinement based on variant outcomes.

Expert-Guided Automation

Combines AI with managed CRO support.

Page Visuals

[Image: google optimize alternative] A magnifying glass is positioned over a blurred Google Optimize logo, bringing a sharp, clear Fibr.ai logo into focus through the lens. This visual metaphor highlights Fibr.ai as the clear alternative solution to Google Optimize against a light blue grid background. Text in image: fibr.ai Google Optimize
[Image: Free A/B testing ] A split-test diagram labeled A and B showing two variations of a website landing page paired with different performance metrics. Variation A features children in a kitchen with the headline "INNOVATIVE DESIGNS FOR YOUR FAMILY," while Variation B shows a modern green and white kitchen with the headline "CREATE YOUR DREAM KITCHEN." Each variation is connected to data cards displaying specific counts for new visitors, clicks, and conversions. Text in image: A, INNOVATIVE DESIGNS FOR YOUR FAMILY, 178+ New visitors, 19K Clicks, 2392 Conversions, CREATE YOUR DREAM KITCHEN, 230 New visitors, 18K Clicks, 3728 Conversions, B.
[Image: bulk creation] Three overlapping website landing page mockups for "Your space" demonstrate A/B testing variations of headlines, hero images, and button colors. A "Generate All" button with a cursor indicates automation, while colored arrows point to "Variation A" (blue button), "Variation B" (orange button), and "Variation C" (black button). Text in image: Your space, Home, About, Contact, Create your dream kitchen, Variation A, Modern kitchens for modern tastes, Variation B, Innovative designs for your family, Variation C, Generate All.
[Image: AI ad personalization] Three mobile web browser mockups demonstrate how digital ad cards for "Your Space" integrate seamlessly into different kitchen-themed landing pages. Arrows connect a specific ad preview at the top to its corresponding full-page destination below, showing "Modern," "Farmhouse," and "Luxury" design variations. Text in image: Your Space, yourspace.com, Transform Your Kitchen with Modern Designs, Charming Farmhouse Kitchen Decor, Elevate Your Home with a Luxury Kitchen.
[Image: Geographic Targeting] Two travel-themed marketing cards are displayed on a light blue grid background, with black location pins reading "Paris" and "Australia" floating above and below them. The first card features the Eiffel Tower and an invitation to dine, while the second card shows a kangaroo in the wild with a call to explore Australia. Text in image: Paris, DINE AT THE EIFFEL TOWER WITH US!, Australia, EXPLORE THE BEST OF AUSTRALIA!
[Image: Tailored text Personalization] UI element for "My user Segment" featuring a selection list with four checked options: First-time user (Behaviour), Mobile Users (Device), Safari (Technology), and Austin, TX (Geography). A black "Set Audience" button is positioned below the active window against a faded background of various audience and UTM parameters. Text in image: My user Segment; First-time user; Behaviour; Mobile Users; Device; Safari; Technology; Austin, TX; Geography; Set Audience; UTM Parameter; utm_source; utm_device; utm_browser; Technology; Chrome; Safari; Arc; Behaviour; New user; Returning User; Tablet Users; Other; All Audience; Geography; Country; State/Province; City; Device category; Mobile Users; Desktop Users.
[Image: Start boosting your ad performance with Fibr’s Ad Personalization] A black and white line-art illustration shows an open human hand extended as if to hold or present something. The hand is part of a person wearing a dark sleeve with a button and cuff details, set against a solid black background.
[Image: GDPR Logo] A glossy, circular blue badge representing GDPR compliance, featuring twelve yellow stars arranged in a circle similar to the European Union flag. The center contains the acronym GDPR in large white letters above its full definition in smaller white text. Text in image: GDPR General Data Protection Regulation
[Image: CCPA Logo] A circular compliance badge with a blue-to-green gradient background and blue ribbons at the bottom. The center features a white outline of a cloud containing a shield with a checkmark, positioned above the text "CCPA" to signify California Consumer Privacy Act compliance for Fibr AI. Text in image: CCPA
[Image: ISO Logo] Official circular seal for ISO 27001 certification, featuring a central globe icon and blue-and-white color scheme. The badge indicates compliance with international data security standards for an Information Security Management System. Text in image: Information Security Management System ISO 27001 Certified
[Image: Aicpa] AICPA SOC compliance seal featuring a circular blue gradient design with white text centered horizontally and vertically. The seal verifies the organization's adherence to System and Organization Controls (SOC) standards as established by the American Institute of Certified Public Accountants. Text in image: AICPA SOC aicpa.org/soc4so SOC for Service Organizations | Service Organizations
[Image: Hippa Logo] A circular blue logo featuring a white Caduceus symbol, which consists of a winged staff entwined by two serpents. The word "HIPPA" is printed in white sans-serif capital letters above the medical symbol. Text in image: HIPPA
[Image: AICPA] The AICPA SOC for Service Organizations seal, featuring a circular blue gradient design with white sans-serif text centered and along the bottom border. A horizontal line separates the large "AICPA" and "SOC" acronyms, while the organization's website and full title are displayed in smaller print below. Text in image: AICPA SOC aicpa.org/soc4so SOC for Service Organizations | Service Organizations TM
[Image: CCPA] This circular emblem represents the California Consumer Privacy Act (CCPA), featuring a navy blue silhouette of the state of California with a yellow padlock symbol layered over it. The acronym "CCPA" is printed in large navy letters below the state map, all enclosed within a thick navy blue border containing white sans-serif text. Text in image: CALIFORNIA CONSUMER PRIVACY ACT CCPA
[Image: HIPPA] A circular blue and white seal for HIPAA compliance, featuring a central caduceus medical symbol. The top of the inner ring contains the word "HIPAA" and the bottom contains "COMPLIANT," with a website URL printed along the very bottom outer edge. Text in image: HIPAA COMPLIANT HIPAATraining.com
[Image: GDPR]
[Image: GDPR]
[Image: ISO]
[Image: G2 review]
[Image: G2 review]
[Image: G2 review]
[Image: G2 review]
[Image: G2 review]

Interactive Forms

Form

This page contains a form with the following fields:

  • name@gmail.com (email)
  • website (text)
  • company (text)
  • message (text)
  • subject (text)
  • title (text)
  • description (text)
  • feedback (text)
  • notes (text)
  • details (text)
  • remarks (text)
  • comments (text)
  • Subscribe (button)