Just Released: The Conversion Gap! Our latest research shows why even top brands fail to convert.

Just Released: Why Even Top Brands Fail to Convert

Check out our latest report: The Conversion Gap!

Product Image Contextualisation

How do I implement contextualisation in my product images?

First, map out the typical use cases or environments where your product is used. Then decide on the approach: photography, mockups, or AI-generated scenes. Make sure the lighting, shadows, and angles match between the product and the environment. If you're compositing, invest time in refining edges and adjusting color balance to make the scene look realistic. If you're using AI, prompt engineering and fine-tuning are key to generating usable results. Test a few different scenes to find what your audience likes the most, especially if you're using the images in ads or landing pages.