How do I optimize my Shopify store for conversions?

CRO for Shopify is the process of fine-tuning your online store to turn more visitors into paying customers. It’s about improving every step of the buyer’s journey, from how easily they find products to how smooth checkout feels. You’ll test layouts, tweak product descriptions, and simplify navigation to remove friction. The goal of CRO in Shopify is to make shopping so seamless that more visitors become buyers.