How do I target specific customer segments with Shopify popups?

Yes, some Shopify themes work better with popups because they’re designed with built-in flexibility or sections that make integration seamless. Themes like Dawn, Prestige, and Impulse handle popups well. They load quickly and don’t clash with design elements. If you want smooth functionality without slowing your site, stick to lightweight, modern themes. We recommend testing a few to see which fits your popup goals best.