How do I track performance of Meta Ads landing pages?

There are multiple ways to do this. Meta Pixel: Implement this to monitor user interactions and conversions from your Meta Ads. UTM parameters: Use these in your ad URLs to identify which campaigns and ads are driving traffic. Analytics tools: Integrate platforms like Google Analytics to understand user behavior, like bounce rates, session durations, and conversion paths. Fibr.ai gives you built-in analytics and smooth integration with Meta Ads. Its dashboard provides real-time data on landing page performance, thanks to which you can make informed decisions quickly.