How do I use A/B testing for online conversion optimization?

To use A/B testing for conversion rate optimization, identify a specific conversion goal. Then, change only one variable at a time, and split your traffic evenly between the two versions. Use CRO tools like Fibr.AI to automate A/B testing and make changes directly on the platform. Use AI Agents to monitor website health and track metrics like conversion rate, time on page, or bounce rate. Use the results to make targeted improvements. You can also use a CRO agency to outsource A/B testing.