Just Released: The Conversion Gap! Our latest research shows why even top brands fail to convert.
Just Released: Why Even Top Brands Fail to Convert
Check out our latest report: The Conversion Gap!
Shopify AB testing
How often should I be running A/B tests on my Shopify store?
It is a good practice to let your A/B tests run for at least two weeks to reduce randomness, understand user behaviour and collect all traffic variations. On an average, ecommerce brands do A/B testing on Shopify quarterly or whenever significant changes are made.
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Global CRO Agency Services