How often should I optimize my WordPress website speed?

As your WordPress website speed can significantly impact SEO rankings and UX, it is highly recommended that you optimize your WordPress website speed every 2-3 months, or the times that you make important updates like adding new plugins, uploading high resolution images or launching new features. It is also advisable to do so when you notice your site loading slower or get a drop in traffic or SEO rankings. Remember that a slow loading website can be frustrating to users. Hence, it is a good practice to optimize your website speed regularly. Tools like Google PageSpeed Insights can help you track it over time. Or, you can use Fibr.ai; Fibr's AI CRO agents automatically monitor these metrics and suggest optimizations proactively.