What are some creative ways Shopify brands are using widgets?

To track how your custom widgets perform on Shopify, you can use your Shopify’s built-in analytics to monitor engagement and conversions. For deeper insights, connect tools like Google Analytics or Hotjar to capture user interactions. You can also use Shopify’s API to log specific events. This way, you’ll see what’s working, what’s not, and where users are clicking, which can help you improve your store’s experience.