What are the best checkout optimization techniques for ecommerce websites?

The checkout process is where a lot of customers drop off, so every little improvement makes a difference. Reduce the number of steps and combine related fields to make it faster. Allow guest checkout. Forcing account creation often leads to abandonment. Use progress indicators since people like to know how far along they are. Offer multiple payment methods. Make fields clear and user-friendly, especially on mobile Use SSL, security badges, and familiar payment logos. Show total costs early.. Be transparent about shipping and taxes. Strip out anything that doesn’t help the user complete their purchase. Treat checkout like a product in itself; it needs ongoing testing and iteration.