What are widgets and popups in website design?

Widgets and popups are interactive tools in website design that help you connect with visitors in real time. Widgets are small, built-in elements, like a live chat box or weather feed that stay embedded in a page and offer useful features without getting in the way. Popups, on the other hand, grab your attention by appearing over the page, often to share deals, collect info, or guide you toward taking action.