Just Released: The Conversion Gap! Our latest research shows why even top brands fail to convert.
Just Released: Why Even Top Brands Fail to Convert
Check out our latest report: The Conversion Gap!
AI UX research
What kind of data is needed for AI-powered UX research?
AI-powered UX research relies on clickstream data, heatmaps, session recordings, user feedback, form submissions, and demographic information. It may also include eye-tracking data, device types, and behavioral data from previous interactions. This information allows AI to detect usage trends, friction points, and preferences, helping improve overall user experience.
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Global CRO Agency Services