What makes dynamic pricing different in retail?

Retailers work with thousands of SKUs, thin margins, and unpredictable competitor moves, so speed is everything. Scrape rival prices and inventory in minutes to stay competitive on key items. Factor store location, shelf life, and promotional calendars; these are variables e‑commerce brands skip. Respect Minimum Advertised Price rules to avoid race‑to‑the‑bottom spirals. Plus, shelf labels and online catalogs update automatically, meaning staff aren’t stuck re‑tagging aisles when prices shift midday.