Just Released: The Conversion Gap! Our latest research shows why even top brands fail to convert.

Just Released: Why Even Top Brands Fail to Convert

Check out our latest report: The Conversion Gap!

Website speed optimization

What role does caching play in website speed?

Caching speeds up your website by storing copies of files—like images or scripts so your browser doesn’t have to fetch them every time you visit. Instead of making repeated trips to the server, your browser grabs what it needs from a nearby location. This cuts down on load times, eases pressure on your server, and gives users a faster, smoother experience. It’s a smart way to keep things quick and responsive.