Just Released: The Conversion Gap! Our latest research shows why even top brands fail to convert.

Just Released: Why Even Top Brands Fail to Convert

Check out our latest report: The Conversion Gap!

Product image contextualisation

Why is contextualizing product images important?

Context bridges the gap between browsing and buying. A well-contextualized product image shows how the item solves a real-world problem or fits into a lifestyle. It makes the product feel tangible. For e-commerce brands running Meta Ads, contextual imagery massively increases CTR and lowers bounce rates.