Generic Search
Generic searches deserve more than one guess at a page.
Fibr groups broad, non-branded search queries by intent and keeps testing pages for each group, so performance keeps improving as traffic grows.
Traffic shifts to the leader
To find a winning variant
Lift in post-click conversions
Backed by Leaders from
THE PROBLEM
Not just conversions. Learning that stopped too early, and traffic the page never adapted to.
One guess, for every kind of searcher
Broad queries bring in very different intents. A single generic page can’t answer all of them well.
Real money lost every month
For a $50,000 monthly search budget at a 2.4% conversion rate, a generic landing page can cost close to $38,000 a month in lost value.*
Testing usually stops too early
Most teams test one element at a time and call it done after a few weeks. The page stops improving right when traffic is highest.
*Fibr’s own reported estimate. Not independently audited.
HOW FIBR HELPS
Click a card to see the solution and the exact creative direction behind it.
What a typical generic search setup looks like today, next to what it looks like once Fibr is running underneath it.
About $20,000 per experiment, fewer than 100 a year, built for a cohort, not a person
Generated automatically, down to a single visitor, as many as you need
One element tested at a time, over weeks
Full page variants tested together, continuously
Usually ends a few weeks after launch
Never stops, every winner feeds the next round
Developers, tickets, and a queue to wait in
No developer needed. The system builds it directly
HOW IT WORKS
The same system runs underneath everything above. Live within a day, no developer needed.
01.
Brand Agent
Reads your brand guidelines to set firm boundaries.
02.
Research Agent
Reads the ad or keyword clicked, on any platform.
03.
Creator Agent
Builds the matching page: headline, proof, CTA.
04.
Memory Agent
Learns from every visit, sharpens the next one.
RESULTS
Reported across Fibr’s customer base, platform-wide.
ROI increase, first 90 days
Lower CAC
More leads, same traffic
Lower bounce rate
Built for teams in banking, financial services, healthcare and telecom, where security and compliance aren’t optional.
Learn More
Fail-safe fallback
If anything goes wrong, visitors see the original page. Never a broken or blank one.
Zero-flicker delivery
No flash of original content (FOOC), no visible page swap, no SEO penalty.
Accessibility preserved
WCAG, ADA and ARIA compliance carried through on every generated variant.
USE CASES
01
Paid Social
1:1 ad match & journey personalization.
02
Paid Search
Every ad, its own landing page.
03
Brand & Catalog
Context carried from ad to lead form.
04
Paid Algorithmic
PMax/AI-Max matched to MAB-tested variants.
05 · CURRENT
Generic Search
Always-on multi-variate experimentation.
06
Organic & Direct
Location and journey personalization.
07
Referral & Affiliate
Routed to a tested, winning experience.
08
AI Agents & Bots
Lightweight pages built for LLM traffic.
CUSTOMER STORIES
FAQ
How does Fibr group generic search traffic into clusters?
By the intent behind the query, not just the exact words, so searches that mean the same thing end up in the same group.