Just Released: The Conversion Gap! Our latest research shows why even top brands fail to convert.

Just Released: Why Even Top Brands Fail to Convert

Check out our latest report: The Conversion Gap!

AI UX research

What are the applications of AI in user experience research?

The application of AI in user experience research for behavior tracking, sentiment analysis, user journey mapping, heatmaps, and survey analysis. It can summarize qualitative responses, identify common themes, and highlight drop-off points. AI tools help automate repetitive research tasks and deliver insights faster, supporting more informed design decisions.