Just Released: The Conversion Gap! Our latest research shows why even top brands fail to convert.

Just Released: Why Even Top Brands Fail to Convert

Check out our latest report: The Conversion Gap!

AI UX research

What's the role of AI in sentiment analysis for UX research?

AI uses natural language processing to evaluate user sentiment in feedback, surveys, and reviews. It detects whether responses are positive, negative, or neutral, and flags emotions like frustration or satisfaction. This helps UX teams understand how users feel about specific features or experiences.