Demand Forecasting
Demand forecasting uses AI to predict future customer demand for products or services, an essential process for effective inventory management, production planning, and marketing strategy development.
By analyzing historical sales data, market trends, and consumer behavior patterns, AI can forecast demand with high accuracy, allowing businesses to optimize their operations and marketing efforts.
This proactive approach minimizes waste, reduces costs associated with overproduction or stockouts, and ensures that marketing campaigns are timed and tailored to meet anticipated customer needs, ultimately enhancing customer service and business performance.