Product Story
3 mins
Introduction
The Challenge: Visual Content Overhaul
Sarah found herself overwhelmed by the task of updating product images. Here’s a glimpse into the hidden costs she faced with manual background removal:
Expensive Photo Shoots: If Sarah had chosen to reshoot the same home decor pieces in different backgrounds with a professional photographer, the costs would have skyrocketed. A single day of shooting, including studio rental, photographer fees, and additional styling, could easily cost between $1,500 to $3,000. Multiply this by several sessions needed for various backgrounds, and the total could exceed $10,000.
Lost Time: Removing backgrounds for 200 images took the designer 20 hours (6 minutes per image). That's a significant chunk of time your marketing team could be spending on more strategic initiatives.
The Consequences: Escalating Issues
Sarah’s challenges didn’t end there. She faced other issues as well:
Content Fragmentation: With different designers working on different images, maintaining a unified brand message was difficult.
Brand Consistency: Ensuring that every image adhered to brand guidelines required additional time and edits.
Scalability: As the volume of products increased, manually changing backgrounds for each image became unsustainable, impacting the marketing budget significantly.
The Solution: Fibr's Background Change Tool
Sarah needed a solution that could streamline her visual content creation process. That’s when she discovered Fibr.
Fibr’s AI offers:
Instant Background Removal: Fibr’s AI removes backgrounds instantly, freeing Sarah from tedious manual editing.
Customized Backgrounds: Go beyond simple background changes. Generate visuals that resonate with your target audience and brand identity.
Smart Recommendations: Receive intelligent background suggestions based on your product, target audience, and marketing goals.
Unified Brand Image: Maintain a cohesive brand image with pre-set themes that integrate your brand colors, fonts, and logos.
Integrated Solution: Create stunning visuals directly within Fibr, ready to publish across all your marketing channels.
The Impact: Enhanced Efficiency and Reduced Costs
Thanks to Fibr’s Background Change Tool, Sarah was able to:
Save Time: What used to take 20 hours now took just a fraction of that time.
Save Money: No more need for expensive photo shoots or costly freelancers.
Ensure Brand Consistency: Fibr’s AI ensured every image aligned with the brand’s guidelines and style.
Boost Productivity: Sarah could now focus on more strategic marketing initiatives, knowing that Fibr’s AI had her back.
About the author
Ankur Goyal
Ankur Goyal, a visionary entrepreneur, is the driving force behind Fibr, a groundbreaking AI co-pilot for websites. With a dual degree from Stanford University and IIT Delhi, Ankur brings a unique blend of technical prowess and business acumen to the table. This isn't his first rodeo; Ankur is a seasoned entrepreneur with a keen understanding of consumer behavior, web dynamics, and AI. Through Fibr, he aims to revolutionize the way websites engage with users, making digital interactions smarter and more intuitive.
