Just Released: The Conversion Gap! Our latest research shows why even top brands fail to convert.
A/B/n Testing
A/B/n testing allows teams to test several ideas simultaneously instead of running multiple separate A/B tests. For example, an e-commerce company might test three different product page designs—one with a larger image, one with a shorter description, and one with more reviews—to see which performs best.
This approach saves time since all versions are tested under the same conditions. However, it requires larger sample sizes to achieve meaningful results.
Explore more Glossary terms
AOV is the shorthand for average order value, a metric used to measure the average spend per customer transaction.
Read More
Average order value is the average amount of money customers spend per transaction.
Read More
An authority site is a website widely recognized as a trusted and credible source in its niche.
Read More
An API is a set of rules that allows different software systems to communicate and exchange data.
Read More
App personalization is the process of tailoring mobile app experiences based on user behavior and preferences.
Read More
Anchor text is the clickable text in a hyperlink that signals the topic of the linked page.
Read More
Ready to Maximize your Website's Potential?
4.5/5 reviews on
Delaware, USA
Subscribe to our newsletter for exclusive updates and insights.
By clicking submit, you agree to the terms and conditions and acknowledge the privacy policy.
Global CRO Agency Services