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Campaign Scheduling
Campaign scheduling means setting exact dates and times for when ads, emails, or other marketing campaigns go live. It ensures that messages reach audiences at the most effective moments, such as during holidays, product launches, or peak browsing hours.
Many platforms like Google Ads and email tools allow scheduling in advance, making campaigns more efficient and timely. Proper scheduling improves visibility, reduces wasted spend, and helps align campaigns with business objectives.
Explore more Glossary terms
A click-through page is a landing page designed to persuade visitors to continue to a main offer or conversion page.
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Click area is the part of a webpage or element that users can interact with by clicking.
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Churn rate measures the percentage of customers who stop using a product or service in a given time period.
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Cart abandonment happens when users add products to their online cart but leave without completing the purchase.
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A canonical URL is the preferred version of a webpage that search engines should index.
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Canary testing is a deployment method where a new feature is rolled out to a small group before wider release.
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