Yes, CXL certification holds significant value for professionals in the field of conversion rate optimization (CRO). The certification is internationally recognized and is considered a sign of expertise and dedication to best practices in CRO. As compared to other generic online certifications, CXL's certification programs, particularly the Conversion Optimization Minidegree, are designed and taught by top industry experts with years of experience. Not to mention, the coursework extends beyond skimming the surface for concepts such as A/B testing, user psychology, and others, and is thus practical, rigorous, and industry-trusted.