Just Released: The Conversion Gap! Our latest research shows why even top brands fail to convert.

Fibr ai logo

Agents

Solutions

Resources

Back to Glossary

Dynamic Content

Exit pop-ups serve as a final engagement point before users exit, often offering deals, content, or helpful nudges. They can re-capture attention from hesitant customers and collect leads before abandonment. Teams experiment with copy, creative, and frequency to avoid overwhelming visitors. When aligned with user intent, exit pop-ups can become a conversion recovery tool rather than an annoyance.