Heat Maps

Heat Maps are visual tools that use varying colors to represent data values in two dimensions, providing an intuitive way to understand complex data sets at a glance.

In digital marketing, AI analyzes user behavior on websites to generate heat maps that show where users most frequently click, look, or scroll.

This visualization helps marketers understand which parts of a website draw the most attention and engagement, allowing them to optimize the layout, placement of calls to action, and content distribution to enhance user experience and increase conversion rates.

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Wave goodbye to Google Optimize. Say hello to Fibr, your new optimization ally!

Wave goodbye to Google Optimize. Say hello to Fibr, your new optimization ally!

Wave goodbye to Google Optimize. Say hello to Fibr, your new optimization ally!